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Use cases

Worked examples on Sume's catalog Formats and endpoints: product video and photography, try-on, app and product ads, logo animation, and more.

Start with: Ready-made Formats for product video: the Sume Format catalog

Burns Night supper promo clip for 25 January 2027: cues and cost

Burns Night falls on Monday 25 January 2027. Make a 5-second supper teaser with Wan 3.0 and burn the booking line with caption cues for about $0.83 on Sume.

Christmas market 2026 stall clip: opening dates and bilingual cues

European Christmas markets open from 6 November 2026. See dated openings, then make one stall clip with local-language and English cues for about $1.03.

Guru Nanak Gurpurab on 24 Nov 2026: a community notice clip

Guru Nanak Jayanti is Tuesday 24 November 2026. How a gurdwara or community group can make a short notice clip from a hall photo with caption cues.

International Men's Day 19 Nov 2026: a workplace announcement clip

International Men's Day is 19 November 2026 with the theme The Future is Everyone. Build a short announcement clip from one photo with caption cues on Sume.

Loy Krathong 24 Nov 2026: a guesthouse clip with eco-krathong cues

Loy Krathong is Tuesday 24 November 2026. A guesthouse or tour desk can turn one riverside photo into a short clip with caption cues about krathong materials.

Melbourne Cup Day Tue 3 Nov 2026: a Victorian cafe hours clip

Melbourne Cup Day 2026 is Tuesday 3 November, a Victorian holiday. Make a silent hours-and-booking clip from one venue photo with caption cues on Sume.

Poppy Appeal 2026 collection clip: 22 Oct launch to 8 Nov cues

A local group's Poppy Appeal reminder clip: dates from the Royal British Legion's page, then a photo-to-video job and authored cues on Sume.

Shichi-Go-San Sun 15 Nov 2026: a photo studio booking clip

Shichi-Go-San falls on Sunday 15 November 2026. A photo studio can turn one portrait-room photo into a short booking clip with image-to-video and cues.

Sinterklaas 2026 toy shop clip: intocht 14 Nov, pakjesavond 5 Dec

Sinterklaas arrives in Grave on 14 November 2026 and pakjesavond is 5 December. Build a Dutch-language shop clip with image-to-video and caption cues.

St Andrew's Day Mon 30 Nov 2026: pub and cafe hours clip with cues

St Andrew's Day 2026 is a Monday bank holiday in Scotland. Build a silent opening-hours clip from one venue photo with image-to-video and caption cues.

Best AI video model for lip-synced dialogue clips on Sume

For speech that matches the mouth, Sume offers Omni (native synced audio), H3 Max Lip Sync (audio 5-14.8 s, 10 MB max), or an avatar route. Read 2026-10-13.

Cyber 5 2026 is five days: five 8-second clips for $5.00 on Sume

Cyber 5 runs Thanksgiving Thursday Nov 26 to Cyber Monday Nov 30. One 8 s 720p Gemini Omni Flash clip a day costs $1.00 each on Sume, $5.00 for all five.

Slow down for phone numbers: phrase pacing in a Sume TTS script

Decagon says Chord's pacing follows each sentence. On Sume, speed is one setting per job, so render a phone number as its own slower take and join the takes.

HelixWorld WASD camera moves as prompt words for Omni Flash

HelixWorld steers its camera with WASD and direction actions. Sume has no camera-key input, so write the move as a phrase and test it with a 3 s 360p draft.

Nano Banana 2.1 8:1 and 1:8 images: banners and strips on Sume

Yes: google/nano-banana-2.1 lists 8:1, 4:1, 1:4 and 1:8, and Nano Banana Pro does not. List $0.08 per image at 1K, $0.10 billed on Sume.

Jan 1, 2027 is a Friday: five fitness promo clips for $3.15

Jan 1, 2027 is a Friday. A gym or studio can cover the resolution rush with five 5-second Wan 3.0 clips at 720p for $3.15 on Sume, with the offer in captions.

Use MAI-Voice-2.1 audio in a Sume lip sync clip: import it first

MAI-Voice-2.1 is not in Sume's TTS Router, but its audio can drive a Sume talking clip if you import the file first: Sume-hosted, 10 MB, 5 to 14.8 s.

40 menu photos to 5-second Grok clips: $2.80 on Sume

Animating 40 dish photos for 5 seconds each on Sume's Grok Imagine row is 40 x 5 x $0.0125 = $2.50 unrounded, $2.80 once each job ceils to the cent.

AI video with sound vs voiceover plus lip sync: which Sume route

Use a video model's native audio for ambient sound, and TTS plus lip sync for a talking face. Sume's docs say video models do not lip-sync a later voiceover.

Best AI video model for a consistent character: reference rows

For one character across clips, use a Sume row with reference images: Wan 3.0 (10), Omni (10), H3 and H3 Max (9). Kling 3 takes none. Read 2026-10-13.

Best AI video model for product videos: pick the row by input

For a product video, pick the Sume row by the photos you have: first frame, end frame or reference images. Limits for seven rows, read 2026-10-13.

Best AI video model for seamless loops: the end-frame rows

For a looping clip, use a Sume row that takes both a first and an end frame: Seedance, Wan 3.0, Kling 3, MiniMax H3 or Omni. Rows without one, read 2026-10-13.

Best AI video model for UGC-style ads: a model or an avatar?

For UGC-style ads, Sume offers two routes: a script-driven Avatar video of 4-60 s, or a video model with native speech such as Kling 3. Read 2026-10-13.

Best AI video model to edit an existing clip: four Sume rows

To edit or regenerate a clip you already have, Sume has four rows that take video_url: Omni edit, Genjutsu, H3 Max Recast and Hailuo H3 Regen. Read 2026-10-13.

Pay-later badge over a holiday clip: Timeline compose overlay

Yes: Sume Timeline compose overlay puts a still badge on a video in one flat-credit job. Adobe forecasts $21.3B of holiday pay-later spend.

Christmas 2026 is a Friday: a December ad calendar in 6-second clips

Christmas Day 2026 is Friday, Dec 25, so Christmas Eve is Thursday. Plan five 6-second Sume clips, one per phase, for $3.75 at 720p on Wan 3.0.

Christmas open house: 6-second clip from one photo

One twilight photo makes a 6-second 9:16 open house clip for $0.75 at 720p on Sume (Gemini Omni Flash 1.1), with the house itself unchanged.

Cyber Monday Nov 30, 2026: $15.1B forecast, so queue recuts by Sunday

Adobe forecasts $15.1 billion in US online sales on Cyber Monday, Nov 30, 2026. Queue the recuts as one Sume bulk run by Sunday, Nov 29, and cap the spend.

Dev Diwali Nov 24, 2026: a diya photo to an 8-second clip for $1.00

Dev Diwali is on Nov 24, 2026 on most calendars. One diya or ghat photo becomes an 8-second 9:16 Sume clip with Gemini Omni Flash 1.1 for $1.00 at 720p.

Epiphany is Wednesday Jan 6, 2027: a bakery cake clip for $1.00

Epiphany (Three Kings Day) is Wed, Jan 6, 2027. A bakery can animate one cake photo into an 8 s 720p vertical clip for $1.00 on Sume (Gemini Omni Flash).

Gift guide video: 12 products, 12 five-second Wan clips for $7.66

A 12-product gift guide costs about $7.66 on Sume: twelve 5 s Wan 3.0 clips at 720p ($0.63 each, rounded per job) plus a $0.10 one-minute Timeline render.

Halloween photo clips: 12 photos at 8 seconds on Grok Imagine

Animate 12 Halloween photos into 8-second clips on Sume's Grok Imagine row for $1.20 in total. Use a first frame per clip and one idempotency key per photo.

Hanukkah 2026 starts Fri Dec 4 at sundown: finish clips by Thursday

Hanukkah 2026 runs from sundown Friday, Dec 4, to nightfall Saturday, Dec 12. Eight 6-second night clips cost about $6.00 on Sume at 720p.

LinkedIn organic carousel via API: no, build a video from stills

LinkedIn's Posts API lists carousels as sponsored-only. For an organic post, use MultiImage or turn stills into one MP4 with a Sume Timeline render.

LinkedIn targeted organic video post: the audience must exceed 300

A targeted organic LinkedIn post needs a target audience larger than 300 members. Check it with the Audience Counts API before rendering variants.

Decision-1 as a gate for avatar requests: where a person must decide

Microsoft says not to use Decision-1 scores as the sole basis for decisions about individuals. Keep a person on avatar and likeness requests before Sume runs.

Nano Banana 2.1 text in images: posters and infographics on Sume

fal says Nano Banana 2.1 improves text rendering for posters and infographics. Sume runs it at $0.10 per 1K image; test your exact words before a print run.

Pick an AI video model by the input you have: photo, clip, audio, none

Match the Sume video row to your input: nothing gets Wan 3.0 or Omni, a photo gets a first-frame row, a clip gets Omni edit or Recast. Read 2026-10-13.

Seasonal hiring video ad: three 8-second Omni clips for $3.00

Three 8 s 720p seasonal hiring clips cost $3.00 on Sume (Gemini Omni Flash 1.1, $1.00 each). Show the real shop and state the real pay in captions.

Singles' Day 11.11 is a Wednesday: eleven 4-second clips for $2.75

Nov 11, 2026 is a Wednesday. Eleven 4-second Wan 3.0 clips at 480p cost $2.75 on Sume ($0.25 each), or $5.50 at 720p, for a 11.11 countdown.

Small Business Saturday Nov 28, 2026: put a shop plate over your clip

Small Business Saturday is Nov 28, 2026. Sume Timeline compose lays one still, like a shop card, over a clip and returns one MP4 for a flat credit price.

St. Nicholas Day Dec 6 and Santa Lucia Dec 13, 2026 are both Sundays

Both days fall on a Sunday in 2026. Two 6 s 720p Wan 3.0 clips from product photos cost $1.50 on Sume ($0.75 each), enough for a pair of Sunday posts.

Thanksgiving Day 2026: $6.9B online forecast and a three-post plan

Adobe forecasts $6.9 billion online on Thanksgiving, Nov 26, 2026, up 8.5%, with 63% on mobile. Three 6-second vertical clips on Sume cover the day for $2.25.

Thanksgiving pie pre-orders: three 8-second Omni clips for $3.00

A bakery can make three 8-second 720p pie clips from product photos for $3.00 on Sume (Gemini Omni Flash 1.1 at $1.00 each) before Thanksgiving, Nov 26.

UGC-style ad made by AI, not a customer: the FTC fake testimonial rule

Can an AI-made UGC ad pose as a real customer? No: the FTC's 2024 rule bans testimonials by someone who does not exist. Make it a brand ad, not a review.

County winter storm prep video: three 8-second clips for $3.70

A county or city office can turn Ready.gov's winter storm steps into three captioned vertical clips on Sume for about $3.70, with the alert terms spelled out.

Flood insurance agent video: the coverage gap and 30-day wait

An independent agency can explain that homeowners policies skip flooding with a 30-second avatar clip. Script from Ready.gov, Sume costs at two tiers.

Four-panel comic with your own character: an API recipe

Recraft's Oct 9 comic guide, as an API job: draft four panels at 0.5K, render finals with the hero as a reference, letter the text yourself.